Wrap-around labeling machine

May 14, 2025

Wrap-around labeling machine

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Wrap around labeling machine apply labels by rolling them onto the surface of the container. This application method is less complex than pick-and-place methods and provides similar results to shrink-wrap. While wrap around labels dominate the round bottle market, this type of label can be used on almost any container. (They adhere to plastic, glass, metal and cardboard.)

 

Wrapping the label around the circumference of the container maximizes printable space. When packaging beverages, this process allows you to place all necessary brand information on a single label and easily meet UPC specifications.

 

Wraparound labeling for an all-around seamless product, Products from a wide variety of industries have one thing in common: More and more legal requirements for labeling make it necessary to use the available space on the products as efficiently as possible.

 

For cylindrical containers, wrap-around labeling is therefore ideal, in which the product is completely or partially wrapped with the label along the circumference – which is why it is also referred to as wrap-around labels.

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